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Marketing Coordinator - Full-Time In Bloomington, MN

Midwest Dental

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Overview

Midwest Dental is now part of the Smile Brands family! We are seeking a Marking Coordinator who is creative, enjoys brainstorming, and testing out exciting and new digital and print marketing ideas. The ideal candidate works well in a fast-paced team environment and on their own to achieve optimal results. Use your current skills and learn new skills to coordinate and implement marketing strategies including social media, direct mail, email, trade shows, directory listings and digital ad campaigns. This role is based in Bloomington, Minnesota but works remotely. The Marketing Coordinator responsibilities include but are not limited to:


Marketing Ideation and Support

•Act as a liaison between the marketing team and dental practices, establishing positive relationships and streamlining communications

•Oversee online listings for assigned offices to maximize SEO

•Manage online reputation at the dental office level and interact with patients via social media

•Test out fun new marketing ideas to learn what gets people engaged and then implement successful concepts into ongoing marketing strategy

•Coordinate and implement initiatives to support social media, direct mail, email, trade shows, directory listings and digital ad campaigns


Events

•Coordinate participation in B2B trade show events aimed at driving engagement and promoting brand awareness


Analytics

•Collaborate with colleagues on marketing activities and provide necessary information for analytics and reporting


Research

•Research markets for competitors, employers, local media, challenges and strengths

•Identify advertising opportunities at the local and market level


Budget Management

•Manage activities to meet budgets

•Process invoices in a timely manner


Other Duties

•Supports Marketing Director and Team as needed

Responsibilities

Education and/or Work Experience Requirements

•Bachelor’s degree in marketing, communications or related field, and prior marketing experience working in an office setting


Required Knowledge and Skills

•Great team player who thrives in a fast-paced environment
•Openness to identifying and trying new ideas
•Ability to look beyond the obvious to identify opportunities for improvement
•Excellent customer service and interpersonal skills
•Proficient in Microsoft Office including Word, Excel and PowerPoint
•Exceptional verbal and written communication skills
•Strong attention to detail
•Ability to prioritize work and multi-task
•Self-directed and able to meet deadlines
•Professional demeanor
•A natural talent for marketing


Enjoy Great Benefits Including

•Support and training to grow your career

•Work remotely

•A culture that celebrates success and diversity

•Employee perks program with exclusive deals for you, your family and even your pets!

•Medical, Dental, Vision, 401K and paid time off


Physical Requirements and Working Conditions

•Work is performed remotely


Midwest Dental is part of the Smile Brands family. We are 7,500 dedicated team members at nearly 700 affiliated dental offices across the country all focused on a single mission of delivering Smiles For Everyone!®

Smile Brands Inc. and all relevant Affiliates are Equal Opportunity Employers. We are proud to celebrate diversity and provide an inclusive workplace for all employees.

DISCLAIMER: Please be aware of suspicious recruiting emails and text messages scams that attempt to collect your personal information. You will never be asked for your driver license or Social Security number during an online interview. Additionally, we do not attempt to collect money, gift cards or request you to purchase.


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