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Senior Marketing Specialist - Full-Time In Irvine, CA

Smile Brands Inc.

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Smile Brands, a three-time Glassdoor Best Place to Work, is seeking a Senior Marketing Specialist to join our team! At Smile Brands, you can make a difference and craft your career. That’s why you own your projects/products and take full responsibility from an early stage. Our unique brands in markets around the country open up opportunities to follow your convictions and explore new paths.

Your role as Senior Marketing Specialist

You’ll be responsible for identifying and creating quality customer-facing and internal communications for product/project marketing in support of the organization's strategies. An ideal candidate will be able to utilize various integrated marketing channels including but not limited to paid digital, paid social, direct mail, email, print collateral, and web. This role requires project management for internal and external marketing of product launches for products/services. This person will embody passion, energy, creativity, and tenacity in accomplishing the objectives and responsibilities as listed below.


  • Develop the marketing strategy for the product/services in support of the corporate strategic objectives
  • Assume responsibility for the management of the budgeting, collateral development, advertising, and reporting
  • Articulate the strategy and purpose of the program/products to gather the resources and the necessary support to execute the tactical plans
  • Plan, measure and manage the overall advertising, internal communications and collateral for projects/products
  • Prepare detailed communications and manage the engagement and gain alignment across all levels of the organization.
  • Coordinate with operations and leadership to offer marketing guidance for product/proejct management
  • Execute the marketing plans efficiently; on time and coordinated with new product/project development.
  • Learn from clinical partners, leveraging insights to drive marketing and messaging strategy
  • Manage the marketing leads pipeline, accurately track and report monthly and quarterly on lead gen activities
  • Collaborator and work effectively with all members of the organization, from individual contributors to top execs


What We Need From You

  • BA/BS degree preferred
  • Minimum 5 years of experience
  • Exceptional written and verbal communication skills
  • Must possess excellent organizational, follow-up and planning skills
  • Is an ambitious professional motivated by the opportunity for advancement
  • Experienced project manager within a marketing/product environment
  • Connects quickly with stakeholders in the company
  • Flexible, adaptable, reacts quickly, and has the ability to multi-task in a fast-paced environment
  • Strong ability and passion for marketing
  • Superior time management skills, sense of urgency and initiative to get things done
  • Experience working in a marketing dental services or products preferred

What We’ll Offer You

  • Unparalleled support to grow your career
  • Ability to work remotely
  • A culture that celebrates success and diversity
  • Benefits and perks for you, your family and even your pets!
  • Medical, Dental, Vision, 401K and paid time off for full-time positions

Smile Brands Inc. and all relevant Affiliates are Equal Opportunity Employers. We are proud to celebrate diversity and provide an inclusive workplace for all employees.

DISCLAIMER: Please be aware of suspicious recruiting emails and text messages scams that attempt to collect your personal information. You will never be asked for your driver license or Social Security number during an online interview. Additionally, we do not attempt to collect money, gift cards or request you to purchase.

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