In an interview with Patient Prism CEO Amol Nirgudkar, Jody outlines how Smile Brands effectively reopened amidst the COVID crisis.

There’s no playbook for a pandemic. Every single dental practice and DSO had to figure out what to do fast when the coronavirus struck and all non-urgent dental care shut down. At Smile Brands, effective communication and out-of-the-box thinking helped ensure staff and patient safety and business continuity. Key focus areas included:

  • Creating & Communicating Safety Protocols to Team Members
  • Reassuring Patients it was Safe to Return
  • Rethinking Operational Models
  • Keeping Offices Fully Staffed

“Many of our providers told us ‘I have no idea what I would have done if I had still been in my private practice during this crisis’,” said Jody. “We’ve learned that we’re more resilient than we thought, and we’ve come together as a team in ways that we never had before. We were always a close-knit team, but this took it to another level.” View the full interview.